AlwaysWoW! For a Great Great WoW in Life

Thoughts from me about things that are cool, that are WoW, that blow me away. Observations about businesses and people from a wide variety of life. Daily encounters - and thoughts outside the box, inside the box and without any box. New thinking, and challenging old thinking. Passionate about life, about respect, and about integrity.

Saturday, December 11, 2004

Member value at Fitness First - 1.94%

I gotta talk about Fitness First again. It is not that I don't think that they don't do a good deed for people like me, no, I think a Gym Center is worthwhile and important. Why do I criticise them than, now, I think the third time?

May be because I didn't work out for a long time, started again today, and felt like all the efforts that I made over the last two or three years are gone and I start from zero - that is how much I huffed and puffed. But than I saw this and I had to take a picture with my cameraphone.

It is bad quality so let me tell you what is there. It tells you that you get an organiser for 2005 if you refer two new members to Fitness First. The organiser is worth RM 70 and that is a picture of it.

And here are my thoughts.

This is not a promotion this is a joke. Why? Because firstly, for RM 70, you won't get a beautiful one. I think - nevermind. But you get a cheaper one if you just look around. I don't even want to start saying, who is using those organiser but that might be unfair or arrogant.

But think about the conditions - you have to refer two new members to get such thing. Let's say, each member pays about RM 150 monthly, what makes RM3,600 together, right? What is the share that you get back from Fitness First for this? 1.94%. That's it and that is a ridiculous promotional gift. That is a major rip-off of members good-will, really! It takes time to get two people to join - and than only gets a return of such meagre value? May be that is how they value their customers, considering that there are so many complaints in the blogger sphere.


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