What we like

Google is going public - which is a long awaited move but apparently was hotly discussed in the company.

Why do I love this rocking company? Read some of the quotes that I took from the Asian Wall Street Journal (AWSJ) of Monday 3, 2004 which were submitted to the SEC for IPO filing purposes.

"Do no evil" - their internal mandra that they want to transport to the external world;

"No to quarterly guidance" - they write : "we are not able to predict our business within a narrow range for each quarter. A management team that is distracted by a series of short-term targets is as pointless as a dieter stepping on the scale every half an hour."

Share auction - which allows smaller investors to get into the market. And Google actually states that those "small guys" might sell quickly to gain from early rises in the market - and that this might lead to a drop in the shareprice initially.

First name basis - well, they didn't call themselves Mr. and Mrs. in the filing, but by their first names.

There are probably 10 other things that I could mention here, but this is just a short entry, without intention to get too much into detail.