AlwaysWoW! For a Great Great WoW in Life

Thoughts from me about things that are cool, that are WoW, that blow me away. Observations about businesses and people from a wide variety of life. Daily encounters - and thoughts outside the box, inside the box and without any box. New thinking, and challenging old thinking. Passionate about life, about respect, and about integrity.

Tuesday, July 20, 2004

Faber Group - Story number 3 - the end of a signpost

Faber Group -Bad Marketing. The end of a signboard.  Of course, this is what happens if one is doing some marketing that is not accepted by the customer group.  In the business world, your product or service gets rejected, and finally, your company is bankrupt or, if you are lucky, it is simply the product that is taken out of the game  
This time, tenants around the area were clearly not happy with what was expected of them and so, the day after the signboard was erected, the whole thing ended already. 
I hope they had some learning from it.


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